Effective Medium & Small Business SEO

Thursday, November 02, 2017
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My clients are medium and small businesses and the good news is that these businesses can compete with large businesses to obtain high ranks in Google and other search engines.

Small and medium sized, local goods and service businesses can even beat large businesses in obtaining higher rankings in the top three listings on the first page of Google. It all depends upon the industry that you are in – and of course how knowledgeable and dedicated your SEO Consultant is – and sometimes how deep your pockets are…

SEO provides an even playing field on which small and medium sized, local goods and service businesses can effectively compete with large businesses.

Google actually facilitates higher rankings for small and medium sized local businesses. This occurred through the Pigeon Google Algorithm. The aim of Google is to provide search results that are more relevant to people looking for locally based businesses and services. Thus the aim is to increase the rankings of local listings in a search for websites that provide relevant, useful information in close geographical proximity to the searcher. This is good news for local businesses, both for small and medium sized operators.

Thus as a locally based business with good SEO of your website, you stand a good chance of coming up the ranks for customers looking for your type of goods or services in your particular geographic market – it does though depend upon the strength of your internet competition.